GRBblog

Welcome to the GRBblog! Get to know GRB, Rochester's only locally owned and managed commercial bank. A commercial bank, but also a community bank, with an entrepreneurial spirit about everything we do. We're committed to Growing Rochester Business and making our community a better place to live and work.

The GRBblog is where we post bank news and information, stories about the great organizations we support, and share relevant local and national business news.


GRB’s Allana Lazeroff Named to 2019 Class of “Women of Excellence”

COO Allana Lazeroff photo

Please join us in congratulating GRB’s Executive Vice President and Chief Operating Officer Allana Lazeroff on her selection to the 2019 class of Women of Excellence sponsored by the Rochester Business Journal.

Allana is a 25-year veteran of the banking industry and joined GRB in 2007.  She is responsible for the bank’s operations, marketing, project management, and cash management teams.  Allana graduated from the John Wiley School of Business at SUNY Geneseo, and earned the Certified Treasury Professional designation in 1999.

According to the RBJ, “The Women of Excellence awards identify high-achieving women for their tremendous career accomplishments. The women are selected based on their professional experience, community involvement, leadership and sustained commitment to mentoring.

Women excellence 2019 award logo

“This year’s class, selected by a panel of past Circle of Excellence honorees, features 40 women from a variety of industries. They have achieved impressive career accomplishments and have made the Rochester community better through their civic engagement and mentoring.”


No Phishing Here! ABA and FTC Resource Aims to Help Raise Awareness of Email Fraud

ABA FTC infographic

As phishing becomes a top cyber threat—with losses growing to nearly $30 million in 2017 from $8 million in 2015, according to the FBI—the American Bankers Association and the Federal Trade Commission today released a new infographic highlighting this growing problem.

Accoding to the ABA, phishing scams typically involves emails, texts or calls that come from seemingly trusted sources that attempt to trick victims into clicking a link or handing over personal information. Once a scammer has the information, they can use it to steal the victim’s money, identity or gain access to their computer.

The infographic provides tips for consumers on how to spot potential scams, how to protect themselves against phishing attempts and how to notify the proper authorities. “One of the best ways to combat phishing is to implement multi-factor authentication, which is a second step to verify you are you, like sending a text to your phone with a confirmation code,” said ABA SVP Paul Benda. “We encourage consumers to use MFA for any of their accounts that support it, especially email and financial accounts.”

From the ABA Foundation web site:  https://bankingjournal.aba.com/2019/03/aba-foundation-ftc-release-infographic-on-phishing-threat/


GRB Leaders Featured on Podcast Discussing Small Business, Community Commitment

Blood Sweat and Tim podcast landing page logo

If you have not had a chance to catch the recent podcast featuring GRB Founder and Chairman E. Philip Saunders and GRB President and CEO Philip Pecora, you need to grab 45 minutes and do so!  Such great stories about the roots of their personal and professional commitment to the local small business community, and what we can all do to help the Rochester community grow and prosper.

Listen to the podcast.

“I’ve had many people that we’ve done business with (at the bank) that come to me and have actually thanked me.  You did more than just become my banker…you’ve really helped me see my business in a different light.  They’ve looked at us…like we’ve really helped them evolve into something else.  That makes you feel good.”

– E Philip Saunders

“As a bank, we believe in entrepreneurs.”

– Philip Pecora


Give Your Employees More Benefits with GRB

Employee benefits from GRB graphic

GRB is pleased to offer our commercial business owners the opportunity to offer their employees a number of discounts on retail and mortgage banking services.

Our resident affinity banking specialist Laura Smith come to your place of business and help your employees learn about the additional products, services and discounts available to them through your business banking relationship with GRB.

GRB can provide your employees with:

  • Free financial education workshops
  • Discounts on residential mortgage closing costs
  • No-fee Health Savings Accounts
  • Interest-bearing checking accounts
  • And much more…

This email address is being protected from spambots. You need JavaScript enabled to view it. to see how you can work together to offer your employees additional benefits.


Ribbon-cutting Marks Official Opening of Re-located Greece Branch

Photo of guests cutting the ribbon in Greece Branch

Genesee Regional Bank held its official ribbon-cutting ceremony for the re-located Greece Branch on Friday, Feb. 15.  With more space and additional features for our customers, we are pleased to be adding to our footprint in the Town of Greece.  We were pleased to have a number of customers, associates and special guests available to help us celebrate.  Thank you to the following for sharing in this wonderful event:

  • Sarah Lentini, our co-host and President and CEO of the Greece Regional Chamber of Commerce
  • Joseph Robach, New York State Senator for the 56th District
  • Jeff Adair, Chief Economic Development Officer for Monroe County
  • Andy Conlon, Receiver of Taxes for the Town of Greece, representing Supervisor Bill Reilich
  • Kevin Donohue, Director of Membership for the Greater Rochester Chamber of Commerce

Stop by and visit us the next time you are in the area.

Greece Branch

4180 West Ridge Road

Rochester, NY  14626

See our social media channels for additional photos!


GRB Named to “Best Companies” List for 2019

Best Companies Award Logo - 2019

GRB is proud to announce that it has been recognized as one of the “Best Companies to Work for in New York 2019” by the NYS chapter of the Society for Human Resource Management (SHRM) in the small/medium size category. The 2019 award marks GRB’s sixth year on the “Best Companies” list.

Rankings in the annual program are chosen based on employee responses to the engagement and satisfaction survey, as well as the employer-provided benefits and policies questionnaire. The results are analyzed based on eight core focus areas:

  1. Leadership and Planning
  2. Corporate Culture and Communications
  3. Role Satisfaction
  4. Work Environment
  5. Relationship with Supervisor
  6. Training, Development and Resources
  7. Pay and Benefits
  8. Overall Engagement

It is no small feat to appear on this list year after year. So, to the members of the GRB team, a sincere thank you!


New Greece Branch Up and Running!

Inside picture of the new Greece Branch

GRB is excited to share the news that its new Greece branch location is ready to serve you better!  As of Monday, Jan. 28, the Greece Branch is located at:

4180 West Ridge Road

Just west of Kohl’s in The Shops at Hampton Ridge Plaza

We are pleased the new location will offer a number of significant benefits for our customers, including:

  • Two Drive-up Teller Lanes
  • 24/7 Drive-up Night Depository
  • 24/7 ATM in Vestibule
  • Offices for Added Privacy
  • Easier In and Out, Ample Parking

“GRB has experienced substantial growth in its retail, mortgage and commercial lines of business,” said Paul Keenan, Senior Vice President and Retail Banking Manager.  “Our new location provides added convenience for our current customers and offers additional space so we can continue to grow all three lines of business.”

We will be conducting an official ribbon-cutting ceremony and reception from 4-6 p.m. on Friday, Feb. 15.


January Fundraising for Veterans

Veterans Outreach Center logo

GRB Mortgage is pleased to announce it is sponsoring a fundraiser to benefit our local service men and women. GRB’s Mortgage Team is offering free appraisals on VA loans and will donate $25 for every residential mortgage application taken throughout the month of January 2019 to the Veterans Outreach Center (VOC).

For those of you who may not be familiar with VOC, the organization was established in 1973 and provides comprehensive resources to current and former members of the U.S. Armed Forces and their families through direct service, community collaboration and advocacy. This includes providing a wide range of services such as benefits counseling, job training and placement, mentoring, legal resources, therapy services, housing assistance and much more.

You can learn more about VOC and follow their efforts at www.vocroc.org.

If you are interested in a VA loan or any other residential mortgage option, talk to our mortgage team.

Spread the word and we thank you in advance for your support of our local service men and women.


Greece Branch Moving to Serve You Better

Photo of new Greece location

GRB is excited to share the news that it will be relocating its Greece branch, currently located at 2300 West Ridge Road, just a little further west to a larger location at:

4180 West Ridge Road

Just west of Kohl’s in The Shops at Hampton Ridge Plaza

The new branch will officially open for business on Monday, January 28 at 8:55 a.m.  We are pleased the new location will offer a number of significant benefits for our customers, including:

  • Two Drive-up Teller Lanes
  • 24/7 Drive-up Night Depository
  • 24/7 ATM in Vestibule
  • Offices for Added Privacy
  • Easier In and Out, Ample Parking

“GRB has experienced substantial growth in its retail, mortgage and commercial lines of business,” said Paul Keenan, Senior Vice President and Retail Banking Manager.  “Our new location provides added convenience for our current customers and offers additional space so we can continue to grow all three lines of business.”

PLEASE NOTE:  In preparation for the move, the current Greece Branch will close at 2 p.m. on Friday, Jan. 25.


Your GRB Mastercard Could Take You to Hawaii

MasterCard Surprises promotional graphic

GRB is pleased to announce that it is participating in the Priceless Surprises® campaign with Mastercard®, allowing eligible cardholders to be entered for prizes just for using their GRB debit card.  Surprises range from $500 statement credits to once-in-a-lifetime trips – and a GRB customer is guaranteed to win one of the $500 prizes!

The grand prize winner can select one of the following amazing destinations:

  • New York City
  • Los Angeles
  • Hawaii
  • Miami
  • Chicago

Beginning Jan. 1, 2019, cardholders will automatically receive one (1) entry into the promotion each time they use their Mastercard to make a purchase during the promotion period through March 31, 2019. PIN-based purchases made with a Debit card, international transactions and transactions with an HSA Mastercard or small business Mastercard are not eligible for an entry. The promotion is open to our Mastercard debit cardholders age 18+ who are U.S. residents, and cardholders in good standing.